International Organization for Standardization (ISO), a non-governmental organization has been a part of certifying establishments qualifying the produce and/or services offered to the general public. Being used as a House Hold Term in 162 Countries, ISO is a mark defining quality. With over twenty-one thousand standards set covering almost every aspect of daily life – from minute toy productions to lifesaving healthcare services, companies hauling this mark of certification are deemed trustworthy and competent. Above all, the credibility and advantages received when institutionalized under ISO is something that mere words couldn’t describe.
Apart from the well obvious facts being stated, companies do also have other key reasons to be a part of the elite ISO list. Below are 6 such key motives for why ISO certification is being approached by establishments and is also the reasons why your company too, requires one.
1) Authority – A Perfect in your stream of business:
Being an authoritative institution among all other establishments that compete in your faction is the key to being the reliable one among the masses. What better way than to acquire that than getting your institution an ISO 9001 certification. Being an internationally recognized and cherished standard, ISO 9001 has created a base for which consumers search for in an establishment. Hence the influence the company has over its counterparts is enormous. Of all that could be within the reach of the authoritative enterprise, the clientele and the customers are the most valuable and ISO 9001 enables this, making it something that a price tag couldn’t be put on.
The major boost received in terms of authority is the qualification of the procedures involved in receiving the certification. ISO being the answer for “What’s the best way of doing this?”, the process involved is considered to be of utmost perfection. Hence, the authority increases when compared to the other players on the same field.
2) Consistency & Expenditure Management– The definitive way of serving the best
In the process of being surveyed for the certification, one discovers the best possible way to eliminate the redundant steps that cause malfunctioning of the systematic chain. Once these redundancies are eliminated a perfect structure defining the very consistency of delivering seamless workflow is produced. Thus, ISO helps in bringing out the best possible workflow a business, enterprise or even a service for that matter of fact could ask for.
Cost reduction in perfecting their business model adhering to refined work strategy is the key. This additionally benefits in assisting with identifying all business risks involved and paves way for a path that eases the reduction of it and enables understanding of what lays forward. Most of all these changes brought about increases the productivity of businesses making difference in the profit margin directly. Hence various companies for this particular reason alone too prefer going forward with the certification process.
3) Marketing – The key to driving traffic and income
Marketing is one major aspect of the branding of a company or management. Hence the potential required in being the best among many in this field is much more necessary than being just authoritative. So how does having an ISO 9001 certification be of any help for a business/institution or a management in out casting its competition?
The answer is quite simple and doesn’t need any additional motives in achieving this. A business marketing itself without any certification that qualifies its products and/or services is considered just a business. But at the same time, a business of the same Genre markets itself with the ISO 9001 certification feathered to its cap is considered a pioneer. Hence the general public initially and extensively prefers the certified institution over the other. Most of all the ‘Word Of Mouth’ marketing the certification generates is off the charts and is definitely a reason to why an institution should avail a certification.
The Marketing segment also boosts a company’s opportunities in exploring various adjoining sectors too. A boost is in order for every ISO certified company from exterior sources too; hence, developing a stronger service for the customers.
4) Persistent Progress & Risk Minimization – A path to continual development
Improvisation of a business in terms of deliverance and process is a major quality management principle of ISO 9001. Hence every certified business takes it upon one’s self to improve what has already been certified fit. There are never lack opportunities to improve a company procedure and hence micromanaging and bringing in the best today’s technology can offer is considered by companies. In addition to this procedure, the minimization of risk and errors too could be added as a positive feature.
These steps are directly reflected in the outcome and have also been proved to be highly profitable. A continual development of an institution is always the key to a prosperous and well-functioning future.
5) Customer Satisfaction – Self-Fulfillment deemed mandatory
Providing the best for your customer is the top priority. And providing the best possible service gives one the desire to do more and hence the bloom of any business and/or service is taken care of without much to expend in the sectors of marketing. So how does ISO 9001 enable your business in achieving this feat?
QMS (Quality Management System) is considered the most basic and the most vital factors in the issuance of a certification. Hence every aspect involved in the business process goes through scrutiny which enables one to manage the efficiency of how customers are satisfied. Customer satisfaction, though a base for any owner to be self-satisfied is here made mandatory; Hence Customer Satisfaction – Self Fulfillment deemed mandatory.
6) Profits – Monetary and Institutionally
Of all benefits a management could receive, the fundamental is always the profitability. A business could be claimed a complete success only after the bucks start cashing in. Certifications are definitely the way to go in achieving this. ISO certifications have a way of tendering the business like none others do. The Quality Seal received attracts the crowd, enables inter-country business deals, displays to the concerned customers as the best they could get and what not.
The better construct of the clientele and customer base is what adds to the profitability of the company. And an ISO 9001 certification provides you this. A bird devours the sweetest of fruits from a tree, similar is a business: You being a fruit among many in the tree and the bird being the customer. A certification is what makes your business ripe for the clients and customers to prefer you over the rest. This certification increases the effectiveness of all core functionalities involved in defining the business as a whole. It additionally also enhances the core value of the company which directly profits the entire system.
Apart from the given pointers, many too could effectively be the reason for why companies prefer the ISO certification; such as, developing a culture that stretches its professionalism, Increasing the employee efficiency and morale and so on. Over and all the necessity for any institution to have an ISO 9001 certification is highly profitable in all aspects. If your business is in need of one too, we right here are always available in lending you our hand.
For more details and information contact Nathan ISO Consulting UAE and we shall be glad to assist your organization with right kind of input and information.